Thanks for stopping by! I’m Beth.
I’ve been partnering with enterprise B2B technology companies since the days of brick cell phones and Palm Pilots. I fell in love with traditionally “geeky” tech and infrastructure providers because they give me the opportunity to take complex, technical ideas and transform them into clear, compelling marketing and PR content that reaches the right audience.
My background is in content marketing and tech PR, where I’ve worked with organizations in the storage, enterprise software, and networking/telecom infrastructure industries. This includes fast-growth startups like Qumulo, and established public companies like Dell EMC, Cisco Systems, and Xerox, among others.
I have a Journalism degree from the University of Colorado and love to interview executives, customers, product managers, and subject matter experts to translate their perspective into blogs, contributed articles, and other marketing assets.
When I’m not sitting in front my laptop, you can find me relaxing on a beach, wandering through used bookstores, or exploring Seattle with my chiweenie Rufus Wainbite.
Don’t just take it from me. What do others say?
“Beth is a powerhouse and displays awesome expertise in any area of PR! Her experience is very wide-ranging, and she is knowledgeable about high-tech, as well as thorough and creative in her approach to researching, planning, and executing media outreach.
Beth is overall experienced in working with the media and bloggers, and also corporate marketing teams. In a word, she can step in, take charge and get it done!”
(Suzanne Hawley, former client)
“Beth is one of those people who always has the answer - she is so knowledgeable when it comes to technology and has a great ability to translate what most of us will never understand into something we not only understand, but want to know more about.
She was a pleasure to work with because she not only gets the job done - and done right - but is also able to bring levity to hectic situations.”
(Jill Petersen, former colleague/team member)
“Beth is simply an amazing person to have on the team! She is productive, efficient, organized, and focused. As a content marketer, she carefully plans our editorial calendar and masterfully manages our content library. As a writer and editor, she is equally talented and versatile. From PR and analyst relations to industry blogs and technical pieces, she can do it all! She is able to juggle a high volume of requests and deadlines.
She is a caring, hard-working team player who is always willing to help out. She makes others feel valued, cared about, and she also makes us laugh! To put it simply, she builds strong relationships, and this exponentially increases the value she brings to a team.”
(Kristi Whitman, former colleague/team member)